5 Important Reasons to Conduct Public Seminars
Think about it… There are only two ways to meet with a prospective client, in person, to talk at length about your services: 1) At a private consultation; or 2) At a public seminar. Here are 5 big reasons to include public seminars in your marketing plan:
1) Seminars Attract Lots of Leads — at the Lowest Cost-Per-Lead!
If you’re spending money on advertising, a seminar promotion will produce the highest number of leads at the lowest cost-per-lead. That’s because advertising a seminar is like “casting out a wide net.” Seminars attract people who are in all stages of decision-making — from those just beginning to think about buying or selling…to those ready to select an agent. Seminars are, hands-down, the fastest way to fill up your pipeline (and database).
2) Seminars Save You Time
Rather than spending your time generating leads one-by-one, leverage your time and let advertising work for you. An effective seminar promotion is the perfect way to get a group of qualified prospects to “raise their hands” and indicate their interest in your services. Then, rather than meet with them individually, you can meet with the whole group at the same time, at your seminar!
3) Seminars Can Position You as the Expert — Drawing Sellers to YOU
When you regularly conduct seminars, you will quickly become the real estate expert in your community, in consumers’ minds. When sellers think of listing their homes, they’ll automatically think of you!
Imagine running a “proven” seminar campaign in your community, to attract homeowners interested in selling…and having them call YOUR phone number to reserve seats at YOUR seminar! (I can only imagine that the other agents in your market will cringe each time they see your promotion, because they’ll know you’re drawing all the sellers to YOU!)
4) Seminars Help Sellers Take the Next Step — to Meet With You!
Selling a property is a highly-complex decision for people, because it’s something they do very few times (and sometimes only once) in a lifetime! Research tells us that in order to make a highly-complex decision, people need A LOT of information, and the RIGHT information, before they feel comfortable enough to move to the next step in the decision-making process. That’s why seminars are the perfect forum to market to sellers — they get the information they need during a 2-hour seminar, so they’ll feel comfortable enough to take the next step — which is to schedule a one-on-one appointment with YOU!
5) You Don’t Have to Reinvent the Wheel — You Can Follow a Proven Seminar System
K Dunn & Associates provides a turnkey “Listing Magnet: A Seller Seminar System”, which is guaranteed to produce results to your satisfaction during a 60-day trial period. You’ll have access to our highly-effective seminar promotions, proven seminar presentation, and all the handouts and systems that go into successful seminar marketing. Plus, you’ll be entitled to unlimited coaching — including initial weekly calls to take you through our complete system — step-by-step — all to help make your seminars a success. The best part — if you’re not completely satisfied, our services won’t cost you a cent!
If you think you can do this on your own, think again. It would take a lot of trial & error to get the same results K Dunn & Associates can produce for you immediately — and you’d likely lose lots of potential business in the process. Many of our clients come to us after doing seminars on their own…and, once they try our system, they experience results like never before. Our proven seminar system has a track record of producing significantly more seminar reservations, as well as appointments at the seminar — in fact, we guarantee it!
Schedule a FREE, 30-minute, phone consultation and find out how you can implement our “Seminar Marketing System” during a 60-day, guaranteed trial period. Click the button to schedule, or call…
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